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There are two types of corporate photography – event photography and portrait photography. Event photography means taking pictures of employees and guests in corporate events such as conferences, birthday parties, Christmas parties, receptions and sales events. Corporate portrait photography means taking formal pictures of employees for websites, magazines and other various publications. In this article, I will provide some tips on how to photograph corporate events. Taking pictures of corporate events is a very responsible job. If you get hired to photograph an event or volunteer for event photography, you definitely need to make sure that you have the right equipment and technique before accepting the job. Do not assume that if you can photograph outside portraits, you can easily photograph any event. You really need to know how to work in low-light environments and how to use external flash, since many corporate events take place indoors with a very limited amount of ambient light. In addition to photography equipment and technique, you also need to know some basics about event photography in general. Here is a quick list of basic tips that I compiled for event photography: The first and the foremost advice I can give you, is to look like a professional and blend in with the rest of the group. This means that you have to dress up accordingly. Most corporate events require "cocktail attire", which means wearing a suit or tuxedo for men and a formal dress for women. Other events are more casual, where a "business casual" attire is acceptable. However, you should not guess – just call the event organizer beforehand and find out what the dress code is. It really looks bad when everyone is formally dressed and a photographer shows up in jeans and sneakers. Oh, and make sure that your clothes are all clean and shoes are shiny! If possible, scout the location and analyze the lighting conditions before the event. Ask your organizer if you can visit the venue beforehand to get a clue about what you will be photographing. You need to find out if you are dealing with plenty of ambient light during the day, or with very minimal light indoors/at night. This is extremely important to know, because you will need to take the right equipment for the job. If for whatever reason you cannot go to the venue, then try to find out as much as you can about the location from the organizer and venue owners/management. Get a complete schedule of the event from the event organizer. You need to know what is going to happen and when, and when they need you the most. Find out who is running the show and who you need to concentrate on. Ask your event organizer to introduce you to the senior management. Most of the time, it will be easy to remember the "big guys" because of the way they talk and dress, but you still need to make sure that you know who to photograph. Try not to interrupt important conversations. You can tell if a conversation is important by looking at how heavily engaged a person is in talking to another person or group. When you approach people in a relaxed environment, they will immediately notice you and even pose for a picture. You do not need to make everyone feel your presence, so try to be as unnoticeable as you can. I attended many important corporate events and parties and one thing that bugs the hell out of me, is when a photographer tries to pitch in and engage in a conversation. Obviously, out of respect, people will not show that they are annoyed or bothered, but it is still a very inappropriate thing to do. If someone needs your opinion, they will ask you. Do not drink alcohol, even if you are offered to have some. Nobody needs to see a drunk photographer and you shouldn't smell like one either. Have a good lunch/dinner before the event. If the event is long and you are offered something to eat, move away from the crowd to a different location and eat there. Do not take pictures of people eating food! Would you feel comfortable if someone took your picture while you were chewing on something? Try to be as polite as you can, even with people that are not polite with you. If someone asks you to take their picture, do it with pleasure! Do not get locked up with just taking photographs of people. Look around you and most likely you will find something interesting to photograph. If there is a celebration with a cake, do not forget to take pictures of the cake before it gets cut.

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